Turn creators into your most powerful growth channel
Advocacy and performance media in one AI-powered platform.
One Loop.
Two Engines.
Compounding Growth.
Connecting your data, creators, and ad platforms into a single self-learning loop that turns creator relationships into measurable, scalable revenue.
Loop
Organic influencer advocacy programs & communities to drive long-term brand & sales growth
Build genuine creator tribes through discovery, contracting, communication, measurement, and incentives — all in one connected ecosystem. Brands and creators build real relationships, not one-off transactions.
Paid/retail media, data & UGC content solutions to quickly scale traffic & sales
Convert organic creator attention into paid performance across every channel. Creator ads, custom landing pages, AI creative iterations, and full-funnel attribution — all feeding data back into the loop.
An experience optimised for both marketers and creators.
One platform. Every step of the campaign.
From finding the right creator to measuring the last conversion — Humanz connects every part of your workflow. CRM, campaign management, content review, contracts, payments, creator ads, and full-funnel attribution, all in one connected system with AI making every step faster.
- Discover, recruit and manage 500K+ verified creators across all your brands
- Brief, review content, manage contracts and pay creators in a single workflow
- Amplify top content as creator-handle ads for lower CPA across Meta, TikTok & YouTube
- Full-funnel attribution from impression to purchase, shared with every partner in real time
Creators see your campaign. They apply with one tap.
The creator-side app makes it effortless for talent to discover opportunities, review briefs, track performance, and get paid — all in one place. Better experience for creators means better results for brands.
- Campaign briefs, brand guidelines, and contracts in the app
- Live statistics: views, engagements, clicks, and conversions
- Affiliation earnings tracked in real time
- Available on iOS and Android
Every tool you need, in one connected platform
From first discovery through to payment — brands, creators, and talent managers in one ecosystem.
Manage all your creator relationships in one place
Discover, filter, and recruit creators across all your brands via our search engine, marketplace, and brand portal. Build your creator tribes with data, not guesswork.
- Search by engagement rate, audience demographics & brand fit
- Invite creators directly — they see your campaign in their app
- Full history of every collaboration across all brands
Two-sided campaign execution for brands & creators
Campaign managers, talent managers, and creators all work in the same platform — briefs, content submissions, approvals, and communication in one workflow.
- Structured brief templates with brand guidelines attached
- Content submission, review, and approval in-platform
- Time-stamped feedback on video content
Real-time results shared with every partner
Brands and creators see the same performance data in real time — from top-of-funnel impressions down to purchases. Full ecommerce funnel tracking built in.
- Visits → Add to cart → Checkout → Purchases funnel
- Impressions, views, engagements, and click data
- Net sales, commission rates & affiliation earnings
Pay hundreds of creators in a single transaction
Contracts, invoices, and payments — all in the platform. Pay multiple creators with one click. Full audit trail, tax documentation, and payment status visibility for everyone.
- Bulk creator payments from a single transaction
- Built-in contract templates and digital signing
- Payment history with invoice breakdown per creator
Run creator-powered ads across every major channel
Amplify your best creator content as paid ads — with full rights management, account whitelisting, and AI-driven creative optimisation built in. Lower CPA, higher trust, and more output than any in-house team.
- Whitelisting & rights clearance across Meta, TikTok & YouTube
- AI auto-generates multiple hooks, CTAs & edits per video for A/B testing
- Deploy all variants simultaneously — algorithm surfaces winners automatically
- -13% average CPA running from creator handles vs. brand handles
AI recommends your best creator matches
Humanz+ reviews thousands of creator profiles and surfaces your top matches — with predicted performance scores, sample content, and key metrics — so you can hire the right talent fast.
- AI-ranked creator shortlists for every brief
- Sample content previews & performance benchmarks
- One-click wishlist, hide, or hire
Your own private creator community.
White-labeled. First-party.
Build and manage private, white-labeled creator communities for your fans, customers, or staff. Drive advocacy, collect first-party data, and build long-term loyalty — all within a regulatory-compliant framework.
Recruit
Find motivated creators from your existing customer base and brand fans with qualitative and quantitative filtering.
Educate & Activate
Train through your own academy, creator-2-creator events, and community message boards.
Measure & Reward
Automatically track activity and reward through benefits tied to ongoing advocacy and affiliate sales.
Converting attention into action.
Paid/retail media, data & UGC content solutions to quickly scale traffic & sales across every channel — with AI improving every step.
CPA via creator whitelisting
Running ads from creator handles consistently outperforms brand handles on cost per acquisition.
Higher CVR on creator landing pages
Custom creator-matched landing pages dramatically increase conversion rate vs. standard product pages.
More creative output via AI iterations
AI-based creative variations allow rapid testing at scale without inflating production costs.
Every step, optimised by AI.
Humanz+ gets smarter with every brief, ad, and conversion — compounding your ROI over time.
Research & Brief
Brand, competitor & audience intelligence turned into briefs creators actually understand.
Creative
Social trends & audience data shape content ideas that fit your brand and convert.
Casting
AI finds creators with the highest fit and statistical chance to succeed.
Content Production
Thousands of pieces, fast — with AI assisting creators every step.
Media Buying
Launch ads, manage spend, and improve results across all platforms.
CVR Optimisation
Test pages, messages, and CTAs to get more from the same traffic.
Data & Decisions
Every signal feeds the model — smarter automation, better ROI.
Creative Diversity at Scale
Turn one creator video into a library of high-performance ad variants — automatically. AI generates 2–4 additional variations per video, each with a different high-impact variable: new hook, new CTA, new pacing, new product placement. Deploy all variants simultaneously and let the algorithm surface the winners.
- 2–4 AI-generated variants per creator video
- Variables tested: hook, CTA, pacing, product placement
- Deploy all variants simultaneously across channels
- Algorithm automatically surfaces and scales winners
AI-Driven Landing Pages
Custom landing pages matched to creator content — optimised for conversion, not just clicks. Test and improve pages, messages, and CTAs to get more from the same traffic. Created automatically and at scale via AI.
- Landing pages auto-matched to each creator's content
- Continuous A/B testing of page copy, layout & CTAs
- +22% higher CVR vs. standard product pages
- Created and deployed at scale — no manual work
Plugs into your existing stack
Built-in measurement across every platform your customers use to discover and buy.
"Humanz has set a new standard for influencer marketing, providing us with the tools, data and insights needed to execute impactful campaigns across all our brands. The growth we've achieved through this partnership is truly remarkable."
